This is not a simple come back, and it's a fact that has to be understood in a sociological way. Britney is the biggest symbol of the global pop imaginary of the last decade. This reborn means the start of the institution of the new Britney as a figure of the postmodern exacerbation of a culture that has been crossed by lots of ephemeral newcomers. It's a perfect opportunity for her to understand the way she has to evolve to turn into the referent of an epoche and make history. I think the lyrics should be read with different eyes. The "womanizer" is not someone, not just one person. It's the industry of media, a hungry society of flashes and emotional breakdowns. She refers to a society who converted her into the favorite dinner of AAA to satisfy their voyeuristic needs. A "womanizer" society. She fell deep but she dared to fight for a new opportunity to recover her life and these are the results I propose for this new album a guerrilla marketing strategy that takes the cities of the world mixing urban art and conquer the scenary in a whole new way. Waiting to see the video!

constantino